Can Fitness Culture Help Us Become Better Leaders? The health and fitness industry in South Africa is thriving, there’s no question about it. According to The Economist, we have the highest fitness club revenue in the world, generating a massive R12.5 billion a year. From large gym chains to competitive CrossFit clubs, South Africans are pushing their bodies to the limit – and we haven’t even mentioned the droves of Parkrun fanatics each Saturday, the rock climbers, the cyclists selling…